Jerry Porras is the co-author of "Built to Last: Successful Habits of Visionary Companies", one of Forbes' 20 most influential business books. It debunks myths about what makes visionary companies successful by tracing the attributes of a selected group of visionary companies that demonstrate enduring core values and a purpose beyond profits and a devoted workforce.
Being the Lane Professor of Organisational Behaviour and Change, and Emeritus at Stanford University's Graduate School of Business, Jerry Porras enlightens audiences with his groundbreaking theories of successful organisation and profitable business strategies.